Tuesday, June 13, 2017

As Apple and Google take aim at ads, publishers tremble - Digiday

It's been a long day. I need a nap.
Today, Panzer got his author proof copy for the print version of Cat Wisdom for humans. He's been busy checking the page layouts and looking for any errors. Our happy little kitty made a quick trip into the Catosphere and stopped in at the Digiday site. With a little digging he found a post about Apple and Google's new ad blockers.

According to the post by Lucia Moses, Apple is adding an ad blocker to their Safari browser. Panzer told you when Google added an ad blocker to their Chrome browser. There are differences in the types of ads the two ad blockers will block. Google's will block ads which don't conform to the group Coalition for Better Ads rules and will charge users a fee if they do want to see ads. Apple's will block autoplay ads. The post includes links to information about both Google and Apple's original announcements about their ad blockers.

Panzer says, "This little kitty hates those autoplay ads."

Note: This is a v-e-r-y l-o-n-g post. Bring a thermos of tea and a half dozen muffins for today's reading selection.

To read the post, tootle over to Apple and Google

To read Panzer's earlier post about Google's ad blocker, tootle over Google ad blocker

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