Thursday, December 5, 2019

Daunt Tweaks B&N for the Holidays - Publishers Weekly

As Panzer was tootling around in the Catosphere today he decided to make a stop at the Publishers Weekly site. With a little digging in the posts our inquisitive kitty boy found one about Barnes and Noble and new CEO James Daunt.

Only 20 days to Christmas.
According to the post by Jim Milliot, while CEO James Daunt has no plans for major changes at Barnes and Noble before the holiday sales season, he is making some small holiday changes right now. Stores will be making books more prominent by having tables of books right by the entrances. The company doesn't, however, have a big advertising budget planned for the holiday season this year. CEO Daunt does plan to start making store changes in 2020 to increase book sales throughout the year and next year's holiday season.

Panzer says, "Are you as excited as this little kitty about Christmas shopping?"

Note: This is a medium length post. Bring a cup of tea and a muffin for today's reading selection.

To read the post tootle over to Barnes and Noble

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